I have been meaning to download the new Google’s new Chrome Browser still in Beta. Part of me wants to try it out and part of me says “Is this another step in Google’s web world dominance plan”. In this interesting article titled “How to Chrome your business” from Harvard Business Publishing, Umair Haque sees Google’s chrome as an excellent way for a company to grow its brand and provide free sharing that benefits all. I am not so sure about Google’s motives. Google is one the smartest innovative companies on the planet. However, I feel that Chrome is more about their dominance of the online ad space and beating Microsoft than to use Umair’s own words “Chrome is a shared resource that ensures the sustainable growth of a larger ecosystem”
Google makes money one way and that is through its ads. I believe Chrome is part of their overall strategy to collect more information, more data and make their ad serving more relevant leading to their own bottom line performance and profits. I agree with some of the respondents on this blog post who feel Google would have done the OS community a greater service if they had invested in Mozilla Firefox instead. This is why my suspicion about Google’s real business objectives are a little more cynical than Umair’s
Walt Mosberg wrote an intereting article in the WSJ on the 3rd of September about his test of Chrome. It is very detailed and a good read.
All in all though I think I am ready to test Chrome I doubt I will ever me as detailed as Walt but its worth taking a look at.
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