My take on the difference between online and traditional PR and the need for the two disciplines to work together to provide better service to the clients.
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March 31st, 2010 at 3:09 pm
Great post, its interesting although the problems with online PR are solvable to you, traditional PR wouldn’t be as easy. Its definetely an area that could benefit from the merging of both skillsets as you said. Im suprised as you are that everyone doesn’t use online PR! You would imagine in this day age online PR would be the first port of call for anyone!