In a press release issued today by Hearst Corp Hearst has announced its acquisition of digital marketing agencyiCrossing. What a remarkable and well deserved end to the iCrossing story. When I first came into the industry many moons ago iCrossing were not nearly as big as they are now. Their growth and their continued focus on their core competency of search was very interesting. They won many major clients and budgets which would never normally go to a search agency but would end up with an Agency of record with minimal amounts being spent in the online space. Having struggled with growing a business myself and been completely baffled by some of the pain of growing my hat is off to iCrossing for their success. iCrossing is based here in Scottsdale and I have had the pleasure of working with many former and current employees over the years particularly former President Jeff Pruett now CEO ofTallwave.
Maybe if I go over and stand outside their building a million dollars might fall on my head. Congratulations to the iCrossing team past and present for a remarkable journey.
Related posts:
subscribe to this feed
June 3rd, 2010 at 1:02 pm
[...] This post was mentioned on Twitter by Fionn Downhill, Elixir Interactive. Elixir Interactive said: iCrossing aquired by Hearst Corp http://bit.ly/ddMZgj #fionnd [...]